Omnichannel Tech Solutions for Retail Stores
Our omnichannel retail store solutions revamp your digital infrastructure to create brilliant customer experiences using proven modern commerce strategies. Omnichannel technology solutions help retailers breathe new life into traditional physical stores with digital innovation. Now is the time to link bricks with clicks.
Compelling Customer Experiences With an Omnichannel Strategy
The (physical) retail store isn’t the center of your customers’ retail shopping journey anymore. It’s now the customers themselves who are the center of that journey.
Digital innovation is driving personal choice in retail. Your customers now have a huge amount of choice about where and how they shop and engage with retailers.
Consistent and compelling customer experiences across every retail channel is key. That means you have to implement and utilize omnichannel retail strategies to be successful.
That's where we come in.
Our omnichannel retail strategies connect your physical retail stores seamlessly to your wider retail ecosystem. We make sure your physical retail stores can work much harder for your bottom line.
Avensia omnichannel retail solutions include:
- 360-degree customer insights – working to ensure you capture and utilize data at every sales channel, including the store
- In-store concepts – from self-checkout to innovative omnichannel displays that improve the customer journey
- Integration and sales strategies – ensuring your stores perform within an omnichannel context
- Organizational support and change management – focusing, aligning and co-ordinating your business during digital transformation
- ROI and KPI advice – modernizing your omnichannel outlook without compromising your bottom line
Our experience is rooted in building e-commerce solutions for some of the world’s biggest retail brands. By harnessing that digital knowledge and experience, we can create truly modern omnichannel ecosystems for businesses like yours.
Modern In-Store Omnichannel Concepts
The mix of in-store and digital channels that comes with omnichannel strategy gives you more ways to engage your customers and offer convenient, seamless buying experiences. Our in-store solutions link the digital and physical worlds using innovations like in-store display and self-checkout toolkits. Executed well, these in-store solutions offer a truly unified omnichannel commerce experience that your customers will love.
Avensia In-Store Concepts
At the heart of omnichannel retailing are in-store solutions that link the digital and physical worlds. Executed well, these in-store solutions offer a truly unified commerce experience. A shopping experience that’s better for your customer, and more profitable for you.
Our Principle In-Store Concepts Include:
Accessed through your customers’ own smartphones, our barcode readers create the simplest, fastest way to pay in-store.
In-Store Display Toolkit
This web-based, hardware-free digital tool turns your in-store screens into touch-free, interactive displays controlled by your customers.
Flexible and Customizable for Your Business Needs
All of our in-store concepts are flexible and customizable – perfect for testing. Legacy-free and cloud-based, these in-store solutions easily integrate into your existing data systems.
And importantly, we constantly improve and refine each in-store solution. So you can enjoy in-store solutions that work for your omnichannel retailing ambitions today and tomorrow.
Case story - KICKS
A seamless experience for inspirational shopping
Connecting physical stores with the high-performing e-commerce, KICKS digital eco-system gives the customer a seamless experience for relevant and inspirational shopping. The mobile self-checkout solution empowers both customers and staff with a smooth way of handling payments.
Fast and Slow Ethos
Great retail experiences now fall into two categories: fast or slow. Much of what we do for physical retail stores is built around that ethos.
Look at the world’s most winning brands. They use physical spaces to offer customers one of two experiences.
- Frictionless and convenient – delivering exactly what they want.
- Or slow, rich experiences – making them want to visit again and again.
Fast retail store experiences enable customers to complete their shopping missions in as little time as possible. After all, sometimes a shopper is just looking to get what they need and get out.
Slow retail store experiences and inspirational spaces allow customers to discover the brand and its products at a slower pace and try new things. It's a great way for shoppers to immerse themselves in a brand's story.
The retail store assistants and product experts play important roles in both of these experiences. This is also where digital innovation can make the biggest difference.
The fast and slow ethos underpins everything we do to help retailers to reimagine their physical retail stores. Whether we’re implementing retail strategies or technology, our focus is avoiding the mediocre middle ground at all cost.
We use omnichannel retail strategy to make sure the customer is getting the experience they want, when they want it.
Let us help you set up your omnichannel technology solution ⬇️
How to Use Your E-Commerce Investment to Improve In-Store Experiences
Many retailers have invested heavily in their digital commerce, and there are ways to leverage that investment and create safe and relevant experiences in the physical space. In this commerce talk, Jack Stratten talks to Mats Näs, Director of Products at Avensia, about these opportunities to wow your customers.
Ready to Connect Digital with Physical?
With experience from hundreds of digital commerce and business development projects, we can leverage your unique selling points with a tailor-made strategy and best-of breed technology.
Find out how Avensia can help you fuel your business growth. Provide your contact information and we will be in touch very soon.