In this Modern Commerce Talk, Jack Stratten talks to Ben Rund, VP Business Development EMEA at Syndigo (former Riversand). Ben helps businesses grow, using their data as fuel, all the way from manufacturer to end consumer.
MDM stands for Master Data Management and involves both tools, strategy and processes for managing data in an efficient and secure manner. When you have your data in order, you have really set the stage for growth. Syndigo is a technology partner to Avensia.